By Allium Research
Prediction Markets: A New Financial Primitive
Scale, Liquidity, Concentration, and Price Formation (2025–2026)
Prediction markets are no longer niche betting venues — they are emerging as a new financial primitive for pricing real-world events. This report analyzes $90B+ in notional volume across leading platforms to answer the questions that matter:
Who is actually setting prices?
How deep and scalable are these markets?
Where is real liquidity vs. surface-level volume?
And do prediction markets truly reflect “wisdom of crowds”?
For institutions, traders, and builders evaluating prediction markets as a signal layer, trading venue, or future financial infrastructure.
By Elton Shehdula, Research Lead @Allium
What's inside:
- Market structure & growth — Volume, open interest, and participation trends across Polymarket and Kalshi. How the market scaled to $90B notional in 6 months and what that actually represents.
- Liquidity & depth reality — Why most markets are thin despite high volume. Distribution of orderbook depth and what size can realistically be executed without moving price.
- Concentration & price formation — Who drives the market. Analysis showing 1% of wallets generate 65% of volume, and what that means for “wisdom of crowds.”
- Market segmentation & use cases — Breakdown of activity across sports, crypto, and politics. How different categories behave in terms of volume, accuracy, and trading dynamics.
- Price accuracy & signal quality —What participants are actually doing: market making, arbitrage, signal extraction, high-frequency trading, and cross-market positioning.
- Trading behavior & strategies — What participants are actually doing: market making, arbitrage, signal extraction, high-frequency trading, and cross-market positioning.
- Institutional implications— What this means for hedge funds, trading desks, and financial institutions using prediction markets as a signal layer or trading venue.

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